Help a European Wealth Manager win HNW clients by expanding Coverage to Latin America and Japan
Client: European Wealth Management Firm
Objective
To help a European Wealth Manager increase its appeal to HNW investors by expanding its research beyond in-house coverage of Europe and the United States through the addition of Latin America and Japan.
Challenges
- Client's in-house research team had no existing coverage of the new markets
- The research provider had to be flexible in adapting coverage to align with the client’s house view
- The output had to comply with in-house marketing standards
- The project had to be executed within two and a half months
CRISIL’s Solution
- Constituted a team of 10 analysts dedicated for the research initiative
- Adopted a top-down stock selection process based on fundamentals and thematic exposure
- Suggested investment themes based on structural market changes and investment priorities such as Japan Olympics, robotics and automation, and large-cap bellwethers
- Applied a three-step top-down approach to arrive at the recommended list of 60 stocks
- Delivered 60 stock ideas in phases, refreshing the list every half-year and providing monthly compendiums
Client Impact
- 15% expansion of coverage
- Independent coverage at 30% of onshore research costs
- In-house automation tool for daily updates of stock notes
- Research enhanced with sector-specific inputs from SMEs
- Faster time to market for stock ideas - 25% faster than onshore benchmarks
- 20% increase in client conversations
Questions